Experienced Executive Plans to Leverage Successful Dealer-to-Builder Program to Next Level
Van Nuys, Calif. — March 8, 2007 — AVAD LLC, America’s leading distributor of custom home electronics, announced today the appointment of Tony Orcutt to the position of regional sales manager for the company’s Dealer-to-Builder Program (D2B). D2B links builders with Electronic System Contractors (ESC’s) to install AVAD’s roster of home technology systems in dwellings across the United States. With many years of experience selling value-added products to the home building industry, Orcutt is poised to take the already stellar D2B program to the next level.
“We are thrilled to have Tony Orcutt join the D2B program as the new regional sales manager,” said Bob Gartland, President of AVAD LLC. “We know his years of experience in this industry and his expertise will be an invaluable asset for this program moving forward.”
“AVAD’s D2B program is a truly innovative concept and has already proven itself successful in the marketplace,” said Tony Orcutt, AVAD’s D2B Regional Sales Manager. “We are excited to continue to grow D2B into a thing of beauty by implementing it more into the marketplace.”
Over the past several years, Orcutt has worked with national, regional and local builders to initiate and implement contracts and programs for Beam Industries Central Vacuum Systems based in Webster City, Iowa. There, he managed all builder related activities in various regions and worked alongside many of the top 60 production builders. Orcutt also has extensive experience with systems integrators and equipment manufacturers to develop business within the building industry.
AVAD’s D2B Program has proved to be an overwhelming success, with projects in place, coast-to-coast. AVAD established D2B to bring builders and Electronic Systems Contractors together to meet the exploding consumer demand for sophisticated home technology systems, electronics and other lifestyle amenities. The program makes it easier for builders to access dozens of home electronic brands at competitive pricing. AVAD’s Electronic System Contractors can install the whole gamut of home entertainment and electronic systems, including Home Theater, Whole-House Music, Lighting Control, Structured Wiring, Central Vacuum, Telephone Systems and Home Networking.
But AVAD is no ordinary wholesaler: AVAD’s Electronic System Contractors are provided with extensive training and education via AVAD University, which conducts more than 450 online and classroom training events each year. All of AVAD’s Electronic Systems Contractors receive certification in systems integration and other important skills — ensuring that the company’s installers and integrators are the most knowledgeable and highly trained professionals in the industry. Integrators and builders who are a part of the AVAD’s D2B program also receive the benefit of receiving marketing support materials and sales training that help both the integrator and builder fully communicate the benefits of new home technology systems and lifestyle amenities.
Armed with the training, expertise and access to the best brands on the market, AVAD’s D2B program ensures that homebuilders receive cost-effective, performance-enhancing design and integration.
Currently, AVAD serves more than 9,000 dealers at over 36 distribution centers throughout the United States. Several nationally known homebuilders are already partnering with AVAD Electronic Systems Contractors, including DR Horton, Kolter Communities, Transeastern Homes, Lennar Homes and Centex Homes.
In Brief: Release Summary
• Tony Orcutt is hired as AVAD’s D2B new Regional Sales Manager.
• With many years of experience selling value-added products to the home building industry, Orcutt is poised to take the already stellar D2B program to the next level.
• AVAD’s D2B program brings Electronic Systems Contractors and home builders together.
• The program has been successful nationwide, having installed home technology systems, electronics and other lifestyle amenities across the United States.
About AVAD, LLC
AVAD, LLC, a wholly-owned subsidiary of Ingram Micro, Inc., is the most complete home integration solutions provider in the United States. Its in-depth technology offering of the most trusted brands and progressive continuing education programs provide all the support necessary to design and implement complete home electronic systems solutions. AVAD stocks products for home theater, lighting controls, distributed audio/video, central vacuum, and more. AVAD also provides just-in-time delivery from each of its 37 locations nationwide.
AVAD is dedicated to dealer education, training and skill advancement, as evidenced by AVAD University’s over 450 online and classroom continuing education classes held each year. By partnering with CEDIA for key industry training courses such as Installer Level I and II Certification, Designer Boot Camps and Home Theater Workshops, AVAD is unparalleled in its commitment to the betterment of the industry and the dealer’s bottom line.
AVAD exemplifies this concept with the Dealer to Builder (D2B) program, which links highly-trained and qualified members of its 9,000+ dealer corps with homebuilders across the United States to outfit new homes with in-demand electronic systems.
Product lines that AVAD distributes and supports include: Acme Brackets, APC, Aprilaire, Artison, Atlantic Technology, Belden, Bose, Carlon, ChannelPlus, Coleman Cable, H-P Products/Dirt Devil Central Vacuum Systems, D-Link, Draper, Fujitsu, Gefen, Goo System-Visual Reality, Inc., Harman Kardon, InFocus ScreenPlay, iPort, JVC Professional Products Company, Key Digital, Lutron, Marantz, Middle Atlantic Products, Inc., NetStreams, Niles Audio, Niveus Media, OmniMount, OnQ Technologies, OpenHouse, Panamax, Panasonic Phones, Peerless, Philips, Polk Audio, PROconnect, ProFlex, RTI, Samsung, Sharp, SharpVision, Spaun USA, Terk, Toshiba, Universal Remote Control and more.
In July 2005, AVAD was acquired by Ingram Micro, Inc., making its parent company the leading distributor for solution providers and custom integrators serving the fast-growing consumer electronics and home automation markets in the United States.
For more information about AVAD, visit www.avad.com.
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