SANTA ANA, CA – March 3, 2021 – Ecoustics.com is excited to announce two major initiatives designed to reach A/V enthusiasts around the globe and broaden the scope of its content with original and syndicated programming for YouTube, FM radio, and multiple podcast platforms.
Ecoustics Global will expand its reach across Europe, with new contributors in the United Kingdom, Holland, Denmark, and Spain. Ecoustics has also entered into a content sharing partnership with Amigos HiFi, a Spanish language hi-fi magazine that caters to audiophiles and videophiles in Spain and other Spanish speaking markets. Both publications will begin publishing translated reviews and features on a monthly basis in their respective publications.
Ecoustics Global will feature reviews and columns from a new group of contributors including Mads Malmbak Kjeldsen, who resides in Denmark, and began covering hi-fi from a sustainability perspective on his blog greenaudioreview.com. Kjeldsen joins the ecoustics team as a full-time contributor covering affordable European audio products.
The global team also includes the addition of Tarun, also known as “A British Audiophile” who has been delivering insightful audiophile reviews on YouTube for over a year with over 30,000 subscribers. In collaboration with ecoustics, Tarun will bring a British audiophile perspective with a new column, reviews, and as a contributor to the Ecoustics Studios network. One of the fastest growing audiophile channels on YouTube, “A British Audiophile” will be available for streaming on the ecoustics.com website.
Ecoustics Global will also be expanding its music coverage with the addition of René Nagtegaal, a professional DJ and life-long audiophile in Holland. Nagtegaal will dive into the world of dance music, techno, electronica, record collecting, and the life of a DJ in the Netherlands.
Ecoustics Global will also be responsible for expanded coverage of the personal audio category with the addition of Will Jennings (“The Audiofool” on Head-Fi) joining Trav Wilson and Aaron Sigal as a monthly contributor. Jennings will be covering headphones, DACs, headphone amplifiers, and accessories adding a strong voice to our growing list of experienced reviewers.
“Our expanded roster of contributors across Europe will enable ecoustics to provide even more daily, and weekly coverage of music, affordable audio/video components, and the people who are helping to create the next generation of audiophiles,” announced Ian White, Editor-in-Chief.
“The resurgence of vinyl, the reach of digital music streaming, and the desire for better quality audio has created an enormous opportunity for the industry at-large. Ecoustics Global will allow us to better connect with a new audience that is skewing younger and more diverse. Our focus has changed. There is a new and growing base of audiophiles between 25-45 in all parts of Europe, the Middle East, Asia, and N. America who are taking their first steps into our world. Our mission is to make it less complicated, more lifestyle-oriented, and far more inclusive,” remarked Ian White
“It’s important to not only reach existing audiophiles, but to educate, inform and entertain a new generation of hi-fi enthusiasts who can now purchase products from anywhere around the world. We’re no longer limited to our local hi-fi shops for gear.” announced Brian Mitchell, Founder & CEO of ecoustics.com.
Introducing: Ecoustics Studios A/V Content on Radio, SoundCloud, YouTube, Apple Podcasts, and Spotify
Ecoustics Studios will create original content, and syndicate programming from global partners across FM radio, YouTube, social media platforms, and podcast channels to expand the publication’s reach well beyond the traditional audiophile market.
By the end of Q2 2021, Ecoustics Studios will be offering daily and weekly content including multiple podcasts, YouTube videocasts, online music programming, and innovative sponsored content for some of the leading brands in consumer A/V.
Leading this new division will be Mitch Anderson (aka “Mitch-a-Palooza”) of Black Circle Radio who joins the ecoustics team as Producer. The founder and host of an all-vinyl FM radio show since 2009, Anderson brings significant audio and radio production expertise to drive this new division and expand our ability to reach a much larger and younger audience.
Anderson will also begin contributing Pro Audio features, interviews, and reviews to a new section of the website covering this neglected sector of the market within traditional audiophile publications.
“The connection that all humans have with music is a very personal one. Whether it is radio, podcast, video, recording sessions, or through live sound it is vital that we are able to be emotionally and spiritually fulfilled by the message that is music,” said Mitch Anderson. “When the multiple industries that make up the A/V world as a whole work together is when a true appreciation for the experience can exist. I’m very proud to be able to continue learning and to help facilitate the expansion of musical understanding in this way alongside ecoustics.”
“Ecoustics Studios will enable us to educate and inform the next generation of audiophiles with unique and engaging short-form and long-form content across multiple platforms. We’re going to focus on music from a global perspective, affordable high-end audio/video products, and educating consumers,” announced Mitchell.
Between its comprehensive newsletter list, weekly traffic, and enlarged social media presence across Facebook, Instagram, Twitter, LinkedIn, and YouTube, ecoustics.com is well positioned to connect with more than 600,000 music and CE enthusiasts on a monthly basis in 2021.
“There is a new generation of listeners out there who really don’t know what to buy,” remarked Brian Mitchell. “Our goal is to educate, entertain, and convert this passionate group of people into audio and video enthusiasts. We are already moving forward with new media partnerships that will be announced in the coming weeks and plan on creating new opportunities for manufacturers looking to connect with a new audience.”
For more information about ecoustics.com, visit https://www.ecoustics.com
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About ecoustics.com
ecoustics.com has been covering hi-fi, home theater, and personal audio since 1999 and is one of the most respected consumer A/V sites in the world. The independently owned website provides daily news updates, product reviews, features, buying guides, show reports, and critical buying advice for aspiring audiophiles and video enthusiasts. The magazine charges forward into 2021 with an expanded list of A/V contributors, music reviewers, and strategic influencer partnerships to extend the reach of the publication to a new generation of listeners and movie fans across the globe.
