Chris Dalla Riva is a senior product manager focusing on data and personalization at Audiomack, a music streaming service with millions of monthly users. Outside of work, he writes about the intersection of popular music and analytics for his newsletter Can't Get Much Higher. His work has been covered by The Economist, NPR, and Business Insider, among others. Dalla Riva also writes and records music. You can check out his latest EP You Know I Can Be Dramatic wherever you stream music.